Livewire expands with new core customer solutions

Livewire has added Shannon Donovan as Head of ANZ Client Solutions, joining the Melbourne-based team.

The announcement:

Livewire has added Shannon Donovan as Head of Client Solutions, with ANZ joining the Melbourne-based team.

Donovan will work with Adam Fischer who joined the company in February as Chief Commercial Officer, ANZ of Val Morgan Digital.

After 3 years at Pedestrian Group as a Group Creative Project Manager, Donovan joins the gaming marketing and technology company connecting brands to gaming audiences in Web2 and Web3 environments. Prior to Pedestrian, Donovan worked in customer service and project implementation roles at oOh! Media, Urban List, News Corp and Baur Media.

“I’m incredibly thrilled to join Livewire and work alongside such a powerful group of individuals. Coming from a wealth of publisher experience, I’m eager to explore and dive into the gaming space , while using my customer service background, to help continue the momentum that Livewire sees,” says Donovan.

Fischer said, “We are thrilled to have Shannon join the Livewire team. Highly recommended by clients and colleagues, his experience managing teams and executing major integrated campaigns across news, lifestyle and entertainment publishers will ensure brands and advertisers continue to benefit from Seamless Experience with Livewire as Game Marketing Accelerates in ANZ.

Livewire was launched in March 2021 by co-founders Indy Khabra and Brad Manuel.

Source: Livewire Group

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